Sessions

​

What a Session is

When a buyer asks your storefront for products or a proposal, your storefront agent answers on your behalf. A Session keeps that conversation, including requests your agent turned down because nothing matched. Open Sessions in your seller workspace to see one row per conversation, newest first. Open a Session to see buyer and seller turns in their recorded order. Where the source recorded it, a turn identifies the person or agent who sent it and how it arrived. A missing detail stays blank rather than being guessed. For storefront-agent exchanges, the Session shows:

• What the buyer asked for. The recorded brief, advertiser or brand, channels, countries, flight dates, budget, and creative formats.
• What your agent answered. The opening line, products, outcome (Pitched, Counter-pitched, Passed, or Asked for more information), bundles, and lessons that shaped the answer. A recorded pass reason is shown when available.
• The proposal document. When a proposal was recorded as a document, open it from the response to see the immutable proposal the buyer received. It is built from the recorded terms, not regenerated later.

Long briefs are shortened to their first 1,200 characters, and each list shows up to 12 items. The full record remains with the conversation.

​

Open the right Sessions

Sign in to the Seller Account that owns the storefront. If you manage more than one storefront, open Sessions from the one you want to review. Your assistant can tell you which storefront is open and take you to that storefront’s Sessions Page. What you see depends on your current access to that seller account.

​

Why this response

Under an answer, Why this response shows the commercial facts recorded with it. When recorded, this includes the selling approach, offered price against the target, floor, and ceiling, and the capacity available at the time. It also shows applied buyer terms, the seller win rate and recommended approach, and the recorded rule behind a pitch, counter-pitch, or pass. Capacity is Unknown when the source could not resolve it. This is a record of the facts used for the answer, not the agent’s private reasoning or a new explanation made later. It is visible only to your seller team.

​

Follow one opportunity

When requests carry the same recorded opportunity for the same buyer and seller, they appear in one Session. This keeps an initial request and later refinements together without using the buyer’s written brief to join them. Requests without a recorded opportunity remain separate, and the same opportunity from another buyer or seller is a different Session.

​

Follow the buying stage

Each new request and response shows a recorded stage in the Session and in the Sessions list. Exploring means the structured request included no budget, format, or flight. Specific request means it included some of those facts. Ready to buy means it included all three. A refinement request reads Refine, and Booked appears after a recorded media-buy forwarding or delivery report. The stage comes from structured request fields, refine mode, and recorded commercial outcomes. It never guesses from the buyer’s written brief. Sessions recorded before stages were added keep their existing history and do not show a stage.

​

Who can see what

A Session is your record of your own agent’s work. Your team can read it. The buyer cannot read your side of it.

• Buyers never see your private notes, lessons, commercial facts, or anything your storefront exchanged with your inventory sources to fulfil an order.
• Where buyer access to Sessions is switched on, a buyer sees only what passed between them and your storefront: their request and your agent’s answer.
• Another seller can never see your Sessions.

​

Leave a private note

Under an answer your agent gave, you can write a private note: what you liked, what you would have done differently, or what the agent should know next time. For example: “For stationery brands, lead with the lifestyle video package.” A note is only for you and your team. It is never sent to the buyer and it does not change what your agent does on its own. Turn it into a lesson if you want the agent to act on it next time.

​

Teach your agent from a note

If your storefront is in the lessons pilot, a saved note shows Teach this. It turns your note into a proposed lesson: short guidance, in your own words, that your agent follows on future matching briefs after an administrator approves it.

​

Open Sessions from any assistant

Sessions opens the same way in Murph, Claude, and ChatGPT. In Murph, Teach this drafts the lesson for you. In other assistants, Teach this tells the assistant which note you chose, and you ask it to draft the lesson in your own words.

​

If an answer was wrong

An answer from your agent is a proposal, not a booking. Media buys wait for your approval unless you chose automatic approval; manual approval is the default.

• Correct it for next time. Leave a note and, if your storefront is in the lessons pilot, teach a lesson from it.
• Stop new business while you sort it out. Pause your storefront. Buyers stop seeing your products and cannot place new buys, while campaigns already running keep delivering. Unpause when you are ready.
• Notice it sooner. Turn on Session alerts to hear when your agent passes on a buyer request, and to get a daily summary of the requests it answered. Alerts don’t cover every new conversation, so check Sessions regularly too.

​

Availability

Sessions for storefront conversations are being rolled out to sellers in stages. If you do not see conversations yet, your storefront has not been switched on. Teach this and lessons are part of a staff-enabled pilot.

​

Related