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The Apostra Partner Program is for companies whose sales agent other companies use to sell media. If your agent sells only your own organization’s inventory, you do not need it. One question decides whether the program fits: do other companies use your sales agent to sell media? If they do, you need Partner access before publishers in other organizations can connect to your agent.

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What is free and what is paid

Registering an agent and certifying it are free for every organization. Partner access is the paid part: the right to serve publishers in other organizations, with the support that comes with it. Payment never decides whether your agent passes certification, and passing does not give you Partner access. They are separate. Your own organization’s publishers can use your agent without Partner access. Connect it to your organization’s storefront as a Source. See Connect your own sales agent.

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What Partner access adds

With Partner access, your organization can:
  • Serve publishers in other organizations. Your agent appears in their list of partner agents, and they can connect to it without an invitation, once it has a published connection setup. See Connect to a partner agent.
  • Invite publishers. Send a publisher an invitation to connect to your agent, and follow it until they connect. See Partner invites.
  • Run your clients’ connections. See each publisher connected to your agent, its health and its incidents in one place, and look into one client’s Source when that client asks you to.
  • Get Partner support. Hands-on help from Apostra with integration, incidents and getting publishers live.
Without Partner access you keep everything that is free: registration, certification, certification results and your own organization’s Sources. Apostra still takes reports of Apostra defects and security issues from anyone.

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Set up Partner access

An organization administrator sets up Partner access in the organization itself, not in one of its child accounts. Partner access is on once every step below is done and stays current.
  1. Register your agent. Add it to your organization’s Agents account. See Connect an agent.
  2. Show the agent is yours. If Apostra has already linked a provider name to your organization, claim it on the Partner page. Then prove you control the agent’s URL. See Prove your agent is yours.
  3. Get certified. Turn on Allow certification buys on the agent’s page, and Apostra starts certification on its own. At least one active sales agent must pass, or hold a current certification exemption from Apostra. See How a developer starts.
  4. Accept the Partner terms. Apostra issues the terms to your organization. An organization administrator accepts them in Plan & Billing. To ask for terms, email support@apostra.com.
  5. Set up payment. Choose how you pay in Plan & Billing. A billing hold on your organization pauses Partner access until it is resolved.
If a step stops being current, for example the agent loses its certification pass or a billing hold starts, Partner access pauses until it is fixed. While it is paused, your agent does not appear in other organizations’ lists of partner agents.

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The beta

Apostra admits some organizations to a time-limited Partner Program beta. The beta lets your agent serve publishers in other organizations while it works through certification. It replaces the Partner terms and payment steps, so there is nothing to accept or pay during the beta. A beta has two parts, both granted by Apostra:
  • the right to serve publishers in other organizations, until the beta ends;
  • a certification exemption for your agent, so it can serve before it passes.
Your agent serves publishers in other organizations while it has a certification pass or a current exemption. Registration and claiming the provider still apply. Partner support is not part of the beta. Publishers see that your agent is not yet certified, and when its exemption or beta ends. See Certified, exempt and beta partner agents. When the beta ends, your agent keeps serving other organizations only if your organization has accepted the Partner terms and set up payment, and the agent has passed certification or still holds an exemption.

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Where to see where you stand

An organization administrator sees the steps and their state on the Partner page of the Apostra web app: choose Partner in the account switcher. There is no V3 tool for Partner access yet, so an agent cannot read it for you.